Tuesday, 17 March 2009

Product placement policy

As one of the leading media outlets in the city, we are often asked what our product placement fees are.
1. Individual contributors are free to mention any local vendors of food, alcohol or other items of interest, with or without money or gifts in kind changing hand. If someone were actually to pay any contributor for a product placement, we could start think about tax deductable expenses, which could include cameras, computer bits and review visits to stokes croft massage parlours

2. We will also gladly advertise local companies and organisations that come to our attention. Here, for example, is a van WN05ZVB, from David Fear Electrical, across the bike lane at the top of Nine-tree hill.

That is David Fear Electrical Ltd, Back Stoke Lane, Westbury on Trym, Bristol, BS9 3QT, tel (0117) 962 1787, according to the information painted on the side of the vehicle.

No fee was taken for this placement.


Chris Hutt said...

Careful with that approach BT. If word gets around that blocking a cycle route with your sign-written van gets free publicuty on BT that could knock Cycling City for six (but that's what you really want, isn't it?).

Bristol Traffic said...

Actually, I think it could be part of the cycling city sponsorship program.